The Sarah Jessica Parker card collection includes more than 70 cards for a variety of occasions, including birthday, friendship, love, thank you, congratulations, wedding and baby. Also part of the collection are gift wrap options (including tissue paper, gift bags and boxes) and stationery sets. From what we've seen of the designs, we've been very impressed: great colour schemes and modern designs that are fancy enough for gift giving occasions without being "over the top." Cards have had suitable messages, simple and expressive but not "flowery" or "on and on!" :)
From the Hallmark website:
"Sarah Jessica Parker collaborated with our creative team to develop themes that reflected her personality, often pairing vintage artwork from the Hallmark archives with more modern touches, like gemstones, ribbon and tulle. Parker also helped set the tone of the cards, opting for simple, authentic and heartfelt messages."
The stationery sets would make perfect gifts, as they're really pretty designs and so practical too (who doesn't need note paper?!) :)
Check out your local Hallmark store for these new arrivals! Don't they make you want to send a real card? :)